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Article Title:
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Coaching Secrets in Internet-Based Business Advertising
Article Description:
====================
Doing business in the internet is very much different from the
real world. It requires a lot of detailed attention especially if
you're promoting a product or a service. Sometimes, despite your
hard efforts to make things work, you still commit mistakes which
greatly affects the operation of your business.
Additional Article Information:
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558 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2006-11-26 11:00:00
Written By: Steven Gerber
Copyright: 2006
Contact Email: mailto:
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Coaching Secrets in Internet-Based Business Advertising
Copyright (c) 2006 Steven Gerber
Quick Turn Marketing International, Ltd.
http://www.WebsiteConversionExpert.com
Doing business in the internet is very much different from the
real world. It requires a lot of detailed attention especially if
you're promoting a product or a service. Sometimes, despite your
hard efforts to make things work, you still commit mistakes which
greatly affects the operation of your business. In this case, you
need expert advice from people who have been in that same road
that you're heading.
There is no harm in depending in yourself wholly, but a little
outside help can also do you good. Never turn down any help that
might be extended to you, instead graciously accept it. Study it
afterwards, and if you think it's a worthy suggestion of help,
then perhaps you can implement it.
Advertising and promotions is the life of any internet-based
business. If you're on the net, you can't meet your prospects
personally, it is your site which attracts and caters to the
customers needs. And so, if you don't have an effective
advertising and promotion team, you can't reach the targeted
market. Even if you do, the customers will not stay too long on
your site, and will just click that 'back' button on the
toolbar.
The first secret that you should remember is to cut out the
things which are unnecessary. The size of your ad matters, you
can cut it down, run it often to get much better results. Take
note of the word 'repetition'. Smaller ads are even less
expensive, and if the customer repeatedly views your ad, it will
leave a mark in their heads.
Secret number two, don't leave your existing customers for new
ones. Your present customers are within your reach so make the
most out of them, but it doesn't mean though that you'll not
look for new ones. Keeping your existing customers will prove to
be more income generating in the long run.
The next important secret is to always keep in touch with your
regular customers. You must be consistent is your actions, try to
make a mail piece at least 8 times a year, 10 is the maximum. If
you communicate with them more often, they won't be able to
forget you, and will always come back.
Magazines and newspapers are great tools to advertise, a free
publicity is also great. A feature article just about your
business is a good way to get results, and sometimes it is even
better than paid ads.
Your business' website is the lifeblood of your business, so
make sure it is as interesting as possible. Make sure that it
catches the attention of your customers first hand, because once
they leave your site, chances are they will not find it again.
The internet is a competitive market that only the dedicated ones
that persevere thrives. So make sure that you're competitive
enough to stay online.
Any business venture aims for financial security, and this can
only be achieved through effective website advertising. There are
different ways to promote your business; you can make use of copy
writing, and other programs which suit your business' needs.
Coaching is not bad, in fact, it can help you and other emerging
businesses to stay on the right track. Humans need one another,
and you can't do everything yourself. Welcome all possible
opportunities to learn, especially from others who have had great
experience already.
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Steven Gerber is a professional copywriter and
marketing consultant with more than 8 years of
expertise. He is a prot�g� student of Dan Lok �
The World's #1 Website Conversion Expert, and
in Steven�s totally biased opinion simply THE
BEST. You�ll find the latest internet marketing
techniques and tricks at:
http://www.websiteconversionexpert.com
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