Monday, July 03, 2006

ArticleBlaster Viral Marketing � Making Your Site Sell Itself


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Please consider this free-reprint article written by:
Gabriel Adams

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Article Title: Viral Marketing � Making Your Site Sell Itself
Author: Gabriel Adams
Word Count: 347
Article URL: http://www.isnare.com/?aid=64359&ca=Marketing
Format: 64cpl
Author's Email Address: thompson.adamj[at]gmail.com (replace
[at] with @)

Easy Publish Tool: http://www.isnare.com/html.php?aid=64359

================== ARTICLE START ==================
Do you remember making snowmen when you were a kid? Remember
how you started with a little ball of snow, and kept rolling
the ball until it became a large ball? Did you ever roll your
ball of snow down the hill and watch as it got bigger and
bigger and bigger!?

Well, that's how viral marketing works. You start a viral
marketing campaign, give it a push, and it goes under its own
power, getting bigger and bigger. Of course, all the while it
is creating traffic to your website and generating sales for
you. Quite an attractive setup, huh?

Truth be told, a successful viral marketing campaign requires
some time, effort, and investment to get it started, but if you
do it right, it's worth it.

A good viral marketing plan could be broken down into three
parts:

1- The bait
To start with, you need a free gift that you can give away. It
must be extremely valuable, because you want people to share it
with their friends, etc. Some examples would be an ebook, a
video, a forum, etc.

2- The hook
Once you have created your bait that you're going to distribute
to people (and they to others, and they to others, etc, etc),
you need a hook. You need a way to bring all of these people
who are enjoying your free gift back to your website to buy. If
you're giving away an ebook, embed links to your website in the
ebook. Depending on the product, you'll have to use different
kinds of hooks � be innovative!

3- Marketing
Yes, that's right! You have to market your viral marketing
campaign. (This is the push that you give your snowball to send
it rolling down the hill.) You have to promote your free gift,
so that people start using it and distributing it.

Viral marketing can be an extremely effective marketing method
� but it will require some time, effort, and lots of ingenuity
on your part. Happy marketing!

About The Author: We offer Internet Marketing & Link Building:
http://www.evolution-internet.com/51/internet-marketing.aspx
and Viral marketing:
http://www.evolution-internet.com/57/viral-marketing.aspx for
UK businesses.

Please use the HTML version of this article at:
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================== ARTICLE END ==================

For more free-reprint articles by Gabriel Adams please visit:
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