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Please consider this free-reprint article written by:
Terry Dean
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Article Title: Simple Step-By-Step System To Online Failure
Author: Terry Dean
Word Count: 984
Article URL: http://www.isnare.com/?aid=109019&ca=Marketing
Format: 64cpl
Author's Email Address: webmaster[at]mymarketingcoach.com
(replace [at] with @)
Easy Publish Tool: http://www.isnare.com/html.php?aid=109019
================== ARTICLE START ==================
I thought I�d be a little different this week. I�m always
telling people how to succeed in their businesses, both on and
off the Internet. So let�s go a little unusual today� Today I�m
going to teach you a simple step-by-step system to failure.
Why would you want to fail?
I honestly don�t know, but after talking to many business
owners I�m thoroughly convinced that�s what they�re trying to
do. They have all their �failure� steps lined up and working
for them.
Some people seem to have this system down to a science. I
thought I�d share it with you�so you can see if you�re going
the direction you really want in your business.
Step One: Don�t Follow-up On Your Customers
If you want to make sure you fail, don�t follow-up on your
customers. Sell one product or service. Take the money and run.
If you want to make sure you don�t do well, offer a low cost
ebook as your only income stream.
If you find multiple related products and services that your
customers want, you�re simply too likely to succeed. So make
sure you don�t collect their information and follow up on them
with relevant offers.
Step Two: Listen to Everything the Gurus Tell You
When they tell you to buy something, do it. If they tell you
they run advertising in a specific place, spend all your money
to advertise there. They would never lie to you, would they?
Smart marketers don�t listen to everything. They instead pay
attention to everything gurus do instead of just what they say.
But if your goal is to fail, you want to make sure to keep your
eyes closed and your ears open.
Step Three: Spend All Your Money on One Advertisement
Yes, that�s right. Spend everything you can afford on one big
ad. Hope and pray that one ad is a success. If it doesn�t work,
you simply won�t have anything left to try something else.
I know I prefer to keep all my investments very small on every
new ad to see if it works, but that would be a poor recipe for
failure. Because if you only spend a small portion of your
budget on an ad, you can fix and refine it to work better next
time.
Step Four: Give Up Whenever Something Doesn�t Work Immediately
If you run a Google Adwords ad and it doesn�t make money, quit
immediately. Go run one newsletter ad. When it doesn�t work try
writing one article. When they doesn�t work, try doing something
else.
If you make sure to continually do something different, at
least you won�t be bored even if you�re not making money.
It takes time and testing to often find the right combination
that works for your business. By continually jumping from one
method to another, you�ll never get over the �learning�
hump�and you can really assure your failure.
Step Five: Do the Exact Same Thing Everyone Else is Doing
Get really excited about the hot new program. Buy it and start
using it. If you don�t succeed, get frustrated. Buy some other
hot new program and use it for a few weeks. Get frustrated and
quit. Continue this cycle for years where you continually jump
on the bandwagon without learning.
You would be much more successful if you concentrated on
building a unique business that fit you, but again that�s not
your goal. This article is all about a step-by-step system to
failure. And that requires you to create a me-too business that
looks just like everyone else.
Step Six: Be a perfectionist.
Don�t do anything until you have it just perfect. Don�t launch
that product for at least another couple of months until you
get it just right. Don�t write the article right now because
you don�t �feel� inspired enough. Don�t test your sales letter
because it just isn�t quite right yet.
Always wait until something is perfect before you start using
it. Yes, I understand that will probably never happen and
you�ll never get to start selling that product or using that
sales letter. But the goal of this article was to teach you how
to fail�
Step Seven: Concentrate on the Quick Buck
Sell overpriced products that aren�t worth nearly what you�re
charging. Make sure they have serious problems with them also.
Don�t provide customer support as that would cost you extra
money.
Make sure that your overpriced hyped up product sells quickly.
Once people get to really know what�s in it, they won�t buy. So
make your money fast and get out of the business�especially
making sure not to do any customer follow-up.
There you go. Seven rules to live by to make sure you fail
online. I know that some readers may have the goal of actually
succeeding online. It�s rare, but I know some of you want
success instead of failure.
If that�s the case, simply do the opposite. The same system
people are using to fail can be turned around into a success
system if that�s what you�re looking for.
I prefer success personally, but it�s up to you. Don�t let me
stand in your way of failure if that�s your choice. Just follow
the above principles and you�ll know exactly how to get there.
About The Author: Terry Dean is the President of
MyMarketingCoach, LLC where You Earn More, Work Less, and Enjoy
Life. You can visit his Integrity Business Blog at
http://www.terrydean.org or his main coaching site at
http://www.mymarketingcoach.com
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=109019
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For more free-reprint articles by Terry Dean please visit:
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