Thursday, December 28, 2006

ArticleBlaster Creativity Can Help Market The Business


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Please consider this free-reprint article written by:
Mario Churchill

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Article Title: Creativity Can Help Market The Business
Author: Mario Churchill
Word Count: 586
Article URL: http://www.isnare.com/?aid=112992&ca=Marketing
Format: 64cpl
Author's Email Address: article.mario[at]gmail.com (replace
[at] with @)

Easy Publish Tool: http://www.isnare.com/html.php?aid=112992

================== ARTICLE START ==================
Millionaires especially those who started out with nothing at
all are the best examples of people who have creativity and
made it big. Sometimes this happened by chance while others
because there was a need.

When Marie was a child, the parents did the best to make sure
this girl had a happy life. Since the daughter had a passion
for skating, the family did whatever was needed to make sure
this could happen.

In the years to come, Marie began to understand how difficult
it was. The practice dresses and the outfits used in
competitions were a bit expensive so Marie started making some
using the sewing machine at home instead.

Mom�s training in sewing really paid off here because not only
did Marie make a few, this person was able to sell a few to
some of the other skaters. After taking a course in fashion
technology in college, this girl started a business by making
some designs at home and then customizing it if that is the
customer�s request.

Years later, Marie realized that the demand for skating dresses
was going down. Since this individual had the equipment and the
fabric at home, the only way to make it survive will be to
venture to other things such as formal wear and costumes.

There were always debuts and weddings all year round. Since the
market was quite big, Marie decided to join the competition and
provide something better perhaps to those that are already
being done in the industry.

Marie found this a bit more challenging since the clients were
grown ups and each of the designs were different. In most
cases, the customer will look over a magazine and point out
something interesting and then this person will draw out a
sketch and add some special things making it unique.

There was more money to be made here and since the demand for
the dresses was increasing, this was the time Marie decided to
invest to expand the business. This involves renting an office
space since the home cannot accommodate the demand, buying
additional machines to make production faster and hiring people
to take care of the labor.

Marie will now be in charge of the marketing side by joining
conferences and seminar to show off the designs. Living in the
digital age, this individual also created a website so
customers can look at the previous work and even choose to have
one made instead of having one drawn.

After almost two years of making formal dresses, Marie felt it
was time to open a boutique shop. There was space in the mall
and since the rates were reasonable, this entrepreneur took it
and sold existing designs while keeping customized orders
coming in.

The success story of Marie is just one of many who started out
at home and eventually made it big. If the existing demand for
a product is not that hot anymore, it is time to diversify and
try something else. Should the designs such as those for formal
wear become so traditional it is time to spice it up and give it
some flair.

Creativity doesn�t only come in the design to market a
business. It also involves using various mediums such as the
Internet, word of mouth and a shop that people will be curious
to check out and eventually buy something.

About The Author: Mario Churchill is a freelance author and has
written over 200 articles on various subjects. For more
information checkout http://www.ideacenter.com and
http://my-updates.info.

Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=112992
================== ARTICLE END ==================

For more free-reprint articles by Mario Churchill please visit:
http://www.isnare.com/?s=author&a=Mario+Churchill


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