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Article Title: Would You Use Your Product If You Weren't
Selling It?
Author: Kim Klaver
Word Count: 334
Article URL: http://www.isnare.
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So, you can't get people to buy your product or service? Before
you go forward another minute with your business, ask yourself:
Would you use your product/service if you were not selling it,
yes or no?
Be honest with yourself.
If yes, ask for and find people in the right niche - those who
feel like you do already or who know those sorts - like looking
for a tennis partner in a new town.
If not, look for a product line or service to market that you
DO love and that you would use even if you weren't selling it.
If you don't love what you sell madly, you will come across
like well, just a 'professional sales type' - someone who's
selling for it the money. Would you want to buy from someone
like that?
I'd rather buy from an amateur- someone who is ga ga about
something and is telling me about it because they love it
themselves first, and I know they are interested and
knowledgeable about that kind of thing anyway.
Think an environmentalist marketing earth-friendly cleaning
products.
When someone doesn't have genuine, strong feelings about the
thing they're selling, we all know it, don't we? Faked
'excitement' becomes transparent in a New York minute.
Who wants to be perceived as one of those types?
P.S. Here's that distinction between professional and amatuer
which I love so madly...
"Amateur is not below professional. It's just another way of
doing [business/media]
and someone who does something for love is an amateur. Someone
who does something to pay the bills is a professional. The
amateurs have [more integrity than] the professionals. If
you're an amateur you have less conflict of interest and less
reason not to tell your truth than if you have to pay the bills
and please somebody else."
About The Author: Kim Klaver is Harvard & Stanford educated.
Her 20 years experience in network marketing have resulted in a
popular blog, http://KimKlaverBlo
http://YourGreatThi
http://BananaMarket
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