Tuesday, October 10, 2006

ArticleBlaster How To Make Visitors Bookmark Your Site


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Article Title:
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How To Make Visitors Bookmark Your Site

Article Description:
====================

When visitors bookmark your site it is a sign that you have built
a great website and are pleasing them. Visitors think highly
enough of your site to want to return and possibly tell others
about it. You are not only increasing traffic from your existing
clientele you are encouraging new traffic by means of viral
marketing.

Additional Article Information:
===============================

536 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2006-10-10 11:24:00

Written By: Cheryl Miller
Copyright: 2006
Contact Email: mailto:cheryl.miller@thephantomwriters.com

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How To Make Visitors Bookmark Your Site
Copyright (c) 2006 Cheryl Miller
Magnetic Marketer Newsletter
http://www.badgemags.com/magnetic_marketer_subscribe.htm

When visitors bookmark your site it is a sign that you have built
a great website and are pleasing them. Visitors think highly
enough of your site to want to return and possibly tell others
about it. You are not only increasing traffic from your existing
clientele you are encouraging new traffic by means of viral
marketing.

What exactly is book marking? It is when a visitor to your site
decides that they like your site enough to place it in their
favorites so that they may return and look over it some more.

How to make book marking easy for your visitors: You can place a
small script http://www.jscode.com/js_auto_bookmark.shtml from
this website. It is free. Or you can look on Google for other
book marking scripts (free book marking script). Internet
Explorer already has an option for this called "favorites."

Ways to encourage visitors to bookmark your site:

1. Your content: make it high quality and interesting. You can
write articles about:

* Your products or service- reviews are always popular
* Informative articles- about product, service or your
industry
* Stories and anecdotes- about your industry
* News stories and top trends
* Original content

2. Always add new content on a regular basis-keeps visitors
returning. Always let visitors know that your site is updated on
a regular basis

3. Make your site professional looking

4. Make it user friendly with simple navigation

5. If your site is large you may want to make a table of contents
with clickable links

6. Have links to different sites that are good resources. Add
these on a regular basis

7. Quizzes and trivia questions relating to your industry-the
answers will be found on one of your important pages

Of course there are obvious things that will discourage book
marking:

1. A boring site with no real content or resources

2. Inaccurate information or rehashed information

3. Poor web design-just appears tacky and looks like it was
written by a kindergartener

4. Slow loading-visitors will not wait longer than 2 seconds.

5. Hype-this is very unprofessional and visitors get annoyed by
this and leave

Visitor duration and page selection: A useful piece of
information about your site is checking traffic and how long your
visitors are staying on any given page. You can see this by
looking at your log files. This can be done by a Cpanel or
whatever your web host has set up. You can view things like:

1. The amount of visitors that have come to your site- monthly
weekly or daily

2. How many bots are visiting

3. Your most popular pages

4. How many error 404 pages you had

5. How long visitors are staying at each page

This is all valuable information and will give you a good idea of
what is interesting your visitors and allows you to work on the
areas that are attracting them.

Business owners often overlook book marking but when you pay
attention to what is useful and attractive to your visitors you
will encourage book marking and many return visitors. Once
visitors are in the habit of returning they will familiarize
themselves with your website and be much more likely to buy.
Don't you buy more from your favorite store?

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Cheryl Miller is an entrepreneur specializing in niche markets.
For more information about magnetic badges and how they can help
you promote your business, please visit http://www.badgemags.com
Cheryl is also the publisher of the Magnetic Marketer Newsletter
http://www.badgemags.com/magnetic_marketer_subscribe.htm

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