ArticleBlaster Leveraging Opportunity Selection

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Please consider this free-reprint article written by:
Brian Hack

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Article Title: Leveraging Opportunity Selection
Author: Brian Hack
Word Count: 547
Article URL: http://www.isnare.com/?aid=76086&ca=Marketing
Format: 64cpl
Author's Email Address: brian[at]h4h.biz (replace [at] with @)

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The �get-rich-quick deals� using "fast-and-easy money machines"
may sound convincing in theory, but in practice, there is a gap
in understanding the full meaning of the words �quick� and
�fast� as it relates to making money. If the claims proved
true, wouldn't everyone be rich tomorrow? In addition, why
would anyone sell them rather than use them?

Well, many people do sell them and some do use them, but not
many get wealthy overnight. So part of the process of business
building has to do with selection of opportunity with respect
for how much time and money you are ready to invest.

Selection of opportunity is based on interest, your interest in
a subject or niche, and your interest in the time and money you
spend on it. You have to like it to do it. If you don�t know
what you�re doing then you find out along the way and that is
an indicator of the time factor built into experience. In other
words, the more experience you have in the niche you market in
the sooner your income will exceed expenses.

Experience is a journey everyone takes and in business it makes
sense to like what you do. Once you have decided on your niche
of interest, internet business building can be expressed in
four steps; create in-demand content, attract targeted traffic,
pre-sell visitors, and monetize pre-sold traffic.

Content is the result of experience, your own or what can be
gleaned from others. You can package what you know as a book or
ebook and you can draw from other�s experience to add content to
your niche. A new packaging service is about to launch that is
focused on qualitative improvement path of both content and
packaging.

Once you have content built in a web page or site, traffic is
the next step in the internet marketing process. Traffic is
built with advertising and list building for direct email.
Advertising can start out free and when you�ve got some
experience on how the internet ad agencies work you can
purchase more targeted exposures for traffic. Lists to send
email to are far more likely to generate sales but only if they
are highly targeted. A highly qualified double opt-in list takes
time to build but like a customer base in any business, on or
off line, a list of customers is the most valuable part of your
business and well worth the investment of time and money.

Pre-selling visitors to your web site is in many ways the art
of invitation. The science is in the list where the opt-in
response is like R.S.V.P. to an invitation.

Monetizing your product is the result of the process. At this
point, you have quality content and a package proportionate to
the price you ask. You have built traffic to your web page,
captured email from interested browsers, and invited them to
your sales page. The sales page is of your own creation or
produced by a company you affiliate with and in some cases
both. So, how quick and fast you actually go is mainly due to
preparation with a good measure of fortune, preferably good.

About The Author: Brian Hack currently authors and publishes
H4H :: Residual Income Digest Express, http://www.h4h.biz a web
site that analyzes internet business opportunity for the purpose
of long term personal and business growth. Contact
author@h4h.biz

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