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Please consider this free-reprint article written by:
Charlie Wildish
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Article Title: Giving To Get With Internet MLM/Affiliates
Author: Charlie Wildish
Word Count: 494
Article URL: http://www.isnare.com/?aid=79097&ca=Marketing
Format: 64cpl
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================== ARTICLE START ==================
There is a bit of a catch to advertising MLM companies. Most
people are not interested in MLM so they will not answer you
advert. If somebody is interested in MLM then the chances are
that they are already involved with another MLM company so they
will not be interested in yours. And why should they be? Are you
interested in theirs? No, of course you�re not. This is why many
adverts are deliberately vague about making money, but not
mentioning what it is about.
So how can you get people interested in MLM to be interested in
your MLM company? A principle that has been highly developed by
internet MLM/Affiliate companies, which has not been taken up
to the same extent by traditional MLM companies is the idea on
giving in order to receive. Sounds a bit biblical, but it is
actually good marketing sense.
For example an American diamond company called Americus run a
series of informational programs on local cable channels
teaching people how to tell if they were buying good diamonds
or not. They never advertised their own diamonds for sale. They
positioned themselves as the experts by becoming the primary
source of information to the public about diamonds.
As a result, when people wanted to buy a diamond, who did they
go to; the expert or the diamond peddlers? Americus were hugely
successful without advertising their own wears. That is what we
have to do if we want to attract people interested in MLM to
come to us and join our MLM company. We offer advice and help,
without pitching them for our own company. This can be in the
form of newsletters, e-magazines, informational emails,
whatever.
Now a lot of people will take you information, say thank you
very much and use it to build their own MLM company and you
will not make anything out of it. So what? What has it cost
you, a couple of emails? However, bear in mind if you are
offering information and help (you are the expert) and you are
now attracting people that are interested in MLM. Some of these
people will be struggling (hence seeking out your help). Some
will like the help you have given and will wonder what you do.
There�s the hook, they come to you.
That is in fact how I got involved in Internet MLM. I was not
doing very well in traditional MLM and was looking for help. I
found a website that offered me help, I was astounded by what I
learned and realised that I could make more money on the
internet then with traditional MLM methods alone. So I joined
some of their affiliates so that I could better promote my
existing MLM company. I�ve never looked back and have sponsored
more people in the last month than in the last 4 years of
traditional MLM approach.
About The Author: Resource and advice for Internet MLM
http://www.success-simplified.blogspot.com System & guide to
promote your MLM company http://www.success-simplified.ws
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