ArticleBlaster But There Aren�t Enough Article Topics To Reach My Target Market

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Please consider this free-reprint article written by:
Alice Seba

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Article Title: But There Aren�t Enough Article Topics To Reach
My Target Market
Author: Alice Seba
Word Count: 429
Article URL: http://www.isnare.com/?aid=72676&ca=Marketing
Format: 64cpl
Author's Email Address: mel[at]aliceseba.com (replace [at] with
@)

Easy Publish Tool: http://www.isnare.com/html.php?aid=72676

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Recently a subscriber asked me about how she could continue to
publish articles on her website if there weren�t enough topics
to write about. Here�s her question:

"Alice, you talk about adding articles to your websites on a
frequent basis and I understand the benefits like search engine
rankings and so forth. However, I cannot come up with enough
topics to sell my product. There just aren't that many things
to write about."

And here�s my answer:

When you started Internet Marketing, you were probably told to
be specific about your target market and define whom you�re
marketing to. That was great advice. If you sell a product, you
want to market it to a specific target market.

Let�s say you sell a product that shows parents how to potty
train their child. Your target market for your product is
parents of toddlers who are trying to potty train their child.
You can help promote your product by publishing potty training
articles to draw in highly-targeted prospects for your
highly-targeted product.

But there�s a problem - that�s a very narrow window to grasp
the right prospect for your product. You have to reach them
right when they are ready to potty train their child and
convince them to buy your product.

Why limit yourself like this?

Article marketing is an inexpensive venture and can
dramatically increase your pool of leads. It can even help you
increase your bottom line by adding new streams of income. If
you sell a potty training product and you want to market with
content � go WIDER. For the purposes of article marketing, you
have the wider market of parents and there is NO shortage of
article topics to reach parents.

Parents need help with their kids, no matter what age they are.
And a funny thing happens with parents � they often have more
kids and know other people with kids. So, if you can start
targeting parents in general with your wide variety of articles
you can do the following:

- Build your mailing lists
- Gain the trust of your prospects and sell them your product
when the timing is right for them.
- Sell other relevant products through affiliate programs
- Add extra income by using content-targeted ads like Google
Adsense.

So, please�if you think there is a shortage of topics you can
write up, just start to think wider�no matter what product you
sell.

About The Author: Alice Seba shows others how to make the most
of their article marketing by offering completely free Article
Marketing Tips at http://www.ArticleMarketingSweetie.com

Please use the HTML version of this article at:
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