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Please consider this free-reprint article written by:
Heather Colman
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Article Title: Defining MLM
Author: Heather Colman
Word Count: 429
Article URL: http://www.isnare.com/?aid=66056&ca=Marketing
Format: 64cpl
Author's Email Address: heather[at]ebookpalace.com (replace
[at] with @)
Easy Publish Tool: http://www.isnare.com/html.php?aid=66056
================== ARTICLE START ==================
As the name suggests, mlm (multi-level-marketing), basically
involves selling a company�s product directly to the customer
by way of networking. Traditional retail selling is left to the
brick and mortor businesses.
Mlm is executed through a multi-layered distributor system
where payments by the company are made to the distributors
according to the distribution level they are in. Distributors
are responsible for the business development and the revenue
generation for the company.
The products sold are traditionally those that are used daily.
Generally mlm is done by the companies that are offering
products of regular use, such as, soaps, detergents, vitamins,
car wash, containers and cosmetics. This is not an exhaustive
list, it's merely a sample.
The convenience of shopping is another strong feature of mlm.
Generally, mlm supports online shopping and at times even
people network makes the shopping process easy. The distributor
goes to the customer�s house, workplace or wherever it's
convenient to both the seller and the buyer.
The key features of mlm include networking, flexible timing and
convenience.
Networking is the backbone and the soul of mlm. Word of mouth
and trust play major roles in the success of mlm. People known
to the distributor trust him or her recommendations and try out
the products. If the products do have the impact on the
customers, then these customers most often recommend these same
products to other people they know. And so the snowball rolls.
There's nothing quite like the flexibility of working for
yourself. A mlm distributor can work for as long as he or she
wishes to. Therefore, the time, money and efforts to be
invested in mlm is totally on your choice. You may pursue it
full-time or part-time as suits you.
Along with the convenience of flexible timings, mlm
distributors generally work from home. They don�t have to show
up in the office daily and they can work the hours that fit
around other important things in their life.
Startup capital is usually very small as a mlm distributor.
Therefore, you run little financial risk. But, do measure the
risk-return ratio before venturing into mlm.
Is this a get rich quick business? NO. It takes a lot of time
to grow in mlm. But, if you are determined to succeed there is
nothing to stop you. Results will show.
Permission is granted to reprint this article as long as no
changes are made, and the entire resource box is included.
About The Author: This article is Copyright � 2006, Heather
Colman. Find more mlm resources at: http://www.mlm-notes.info
Please use the HTML version of this article at:
http://www.isnare.com/html.php?aid=66056
================== ARTICLE END ==================
For more free-reprint articles by Heather Colman please visit:
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